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The FindTheBiz Way 7 min read 1 Comment

How to Get the Most Out of Your FindTheBiz Membership

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FindTheBiz Editorial Team
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How to Get the Most Out of Your FindTheBiz Membership
When it comes to the Internet there are many ways to promote your business. Some of the more obvious are Google, Yahoo, Instagram, Facebook to name a few. The FTB platform, the brainchild of business owners, is specifically designed to circumvent some of these and give business owners the tools needed to directly reach local consumers in a variety of ways. We put the power and control in your hands because no one will treat your business as well as you do yourself. Therefore, in this age of Internet and mobile device technology it makes good sense to give business owners simplicity and major control of their marketing efforts. The promotional needs of businesses may vary slightly, for instance, photographers and beauticians should likely use photos and videos to promote their businesses while CPA’s or attorneys will likely only use videos to promote businesses. Understanding how to market and promote your business is essential to effectively growing your business. Our Silver, Gold or Platinum member biz profiles provide for you the controls needed to powerfully and effectively promote your business. FTB has created an extremely effective and affordable way for you to grab the reigns and market your business(s). rnrnOur paid member biz profiles (Silver, Gold and Platinum) allow you to display enough information to address the initial questions and concerns consumers may have about your business. All three membership levels include uniformly: business name, address, phone number, web address, Google Map locater, extensive bio and photos. Our Bronze member bios are limited to 140 characters, only. Silver members can upload 4 photos max. Gold members can upload 10 photos max. Platinum members can upload 15 photos max. Gold and Platinum members have the advantage of uploading videos. Therefore, make sure to complete your business profile with good quality photos and a HD video (60 seconds or less). Platinum members can upload up to 4 different videos. rnrnOne brand new upgrade for paid FTB members is the ability to use your biz profile to promote a sale of your products or services and/or announce any special event you are hosting. Your business can have daily specials (i.e.: restaurants that have daily lunch or dinner specials). Add supporting photos and video to your sales or specials (video display depends on membership level). Be sure to include beginning and ending dates and times to keep your business, patrons and consumers honest. Business owners commit this to memory: if a picture is worth a thousand words how much would a good video be worth(?). rnrnAnother brand-new upgrade for paid FTB members is the ability to send push notices to those who favorite your business and post sales and events to social media accounts from your biz profile. There will be a back to FTB link at the top left of your screen to return to your profile. Note: one push a day is likely enough because sending multiple pushes a day can be annoying to people. The FTB App does allow for consumers to turn off push notices and that will be what app users do if they receive too many pushes. Additionally, be sure and include the stipulations of the sale or event. In example, to who it applies, number of people it applies to and any limitations on the products or services. rnrnIt would very wise to reward consumers who favorite your business with additional promotions (special discounts or coupons) as often as possible because they can be walking billboards for your business. This is simply great customer service and your favorites will surely appreciate it and tell others about you. rnrnPush a sale or event to their mobile device. Include a word or promotional code in the push notice. Design a coupon, construct a nice flyer, or take a nice photo of employees saying with joyful expressions, “Thank You”. There are many ways to work this for your business so jazz it up and have fun with it. If you want to limit people or have people respond or act within a certain time frame don’t forget the time and date parameters on the actual push notice. rnrnPushes are free and FTB does not want a cut of any revenues generated from your sale or event unlike Groupon and other promotional services. We simply wish that you do well. Your pushes are automatically saved within the user’s app and they delete them as they wish. Therefore, your favorites may present with their device to show they received your push within their FTB app. rnrnLogging into your FTB profile will land you on your “Welcome Page” which is your dashboard where you can add change or modify your business information. The left side of this page exhibits your viewing statistics in the order of: a) this month, b) last month, c) past 6 months and d) overall or total views. We urge you to login and check your views once a day to closely monitor your profile activity. Knowing this activity allows you to ask questions about daily phone calls or new customer connections with your business. Knowledge of these stats can also allow you to somewhat gauge the effectiveness of your profile so that you can determine if you need to adjust or modify it to increase more positive FTB app user response (i.e.: more and engaging content usually translates to more revenue). rnrnThe left side of your Welcome Page also displays new testimonials which are held in suspense until you approve or reject them. In this way, we help protect your business reputation. Experience has shown us that many customer or client business problems can be resolved by making amends for wrongs, slights or misunderstandings. By genuinely making amends you can likely turn a poor or weak customer/client relationship into a strong one. A customer/client who in the beginning was skeptical or unsure about the nature of your customer service will likely become a friend or advocate for your business if you correct what is perceived as a wrong with an action in good gesture. So, you see, you should view some poor customer interactions as genuine opportunities growth. Therefore, it is worth the effort to take the high road when it comes to your customer service. The adage of “you can please some of the people all of the time, you can please all of the people some of the time, but you can’t please all of the people all of the time” by John Lydgate will always apply if you are in business. Keep that in mind! Remember contained within our Terms of service you pledged to perform good customer service. It is a good business practice to routinely login and to check and monitor your testimonials. rnrnThe right side of your dashboard list all the management links for you to upgrade your membership or make changes to profile including: update, modify, edit and upload your photos or videos. These are listed in this order: upgrade, favorites, edit profile, businesses, change business hours, upload photos & video(s), display sales or specials and events, change your password, and make a payment. Note: Each member can list up to 3 different business locations, with the exact same business name. rnrnThe FTB site is always being reviewed for ways to improve and provide our members with even more marketing controls and upgrades as technology continues to change and improve. We have a short list that we are currently focused on, and we are open to suggestions from our members. We look forward to your suggestions or comments about how we can improve our service for you. We also look forward to finding out about the clever ways our members utilize the FTB platform to even further improve their promotion. Send your suggestions or comments to: customerservice@findthebiz.com.
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FindTheBiz Editorial Team

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Contributing editor covering business discovery, technological innovation, and local merchant growth on FindTheBiz.

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Gulberg Greens 6 years ago
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